Activate your people.
Get everyone on brand, on message, and advocating for the company to their networks on LinkedIn.
BRAND AMPLIFICATION
Most companies overlook their most important branding asset: their people.
Why it matters:
With more than 1 billion members, LinkedIn is the world’s largest professional network. When all employees are on brand and on message, and advocating for the company to their networks, it reinforces and amplifies your company’s value proposition and competitive differentiators.
Leads developed through employee social activity convert 7x more frequently than other leads.
In action:
Increase conversion rates.
Making the right first impression can increase conversion rates from outreach to conversation by as much as 70%.
Influence the outcome.
Continually posting the right blend of corporate and industry thought leadership brings value to buyers, differentiates your sellers from the competition and can increase brand reach by more than 500%.
“Numentum is not a training course or methodology but a series of behaviors that have become embedded in how we operate as a business. We began with our global sales organization but now our editorial, product, and analytics teams have each adopted Numentum to ensure our business represents itself to the market in a consistent, compelling, and differentiated manner.”
DEAN CURTIS, CEO DATA SERVICES, LEXISNEXIS RISK SOLUTIONS (PART OF FTSE 15 - RELX)
Hear from our customers
Iris Meijer > Chief Marketing Officer, Verizon Business
Sarah Roberts > Group Chief Marketing Officer, Boldyn Networks
Kirsten Allegri Williams > Chief Marketing Officer, Optimizely
Featured Insights
Activate Your Employees
How do the world's most forward-thinking companies amplify their competitive differentiators?
Ask us about Brand Amplification.
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